This just in...

Dear Curves For Women® Club Owner,

While this "news flash" may seem far-fetched, it is indeed a true story. And it could have a big impact on how you market your Curves For Women® business…

My name is Michelle Dumay, founder of Realty Radio Rentals. I have taken a unique, radio-based marketing tool used successfully by real estate agents for nearly 20 years, and adapted it specifically for Curves club owners like you.

Solving The "Curves For Women® Missing Persons" Problem

In my travels across the U.S. talking with your fellow Curves club operators, one of the biggest concerns everyone has is what I call the "Curves For Women® Missing Persons Problem".

Unlike those large mega-gyms that are open 24 hours a day, 365 days a year, your Curves club is only open limited hours. As a result, it is not uncommon - in fact it is actually VERY common - for a woman interested in your club to stop by while you're gone and the club is closed.

She might come by on her lunch break…or while running an errand after work…or on a late Sunday morning. Most likely, she leaves disappointed and possibly never comes back.

Translation? You've just lost another potential member!!

Think about that for a second...

Someone who is interested in your service has taken the time to actually VISIT your club…and you're not there! They are virtually saying "I want to join. Just tell me where to sign." - and you're not there! It makes you want to cringe, doesn't it?!

And, well, when you look at the numbers, it should!

It's impossible to know just how many "missed persons" stop by every day. (If you were there to count them, they really wouldn't be "missed", would they?! )

But let's suppose you signed up just ONE of these ladies every week. At a one-year membership fee of $39.99 per month, that would mean you GAINED $24,336 in annual revenue. Sign up TWO a week and your bank account grows by over $48,000. With three new members a week you'll gross an additional $73,000.

On the other hand, if you're NOT signing these eager potential members, then I've just told you how much potential revenue you've LOST!

Clearly, this Missing Persons Problem is already dramatically affecting - for better or for worse - your bottom line.

Luckily, there is a simple and cost-effective solution to this problem that came, from of all places, the real estate industry.

If You Build It, They Will Stay

Lost opportunities mean lost revenue.

This has always been a major problem for the real estate industry, since an agent can't always be there to give a tour of the house every time a potential buyer shows up.

The solution? Onsite mini radio stations that air information about a specific property.

When a buyer shows up, they see a sign that asks them to tune their car radio to a specific frequency, and, regardless of the time of day, they can hear a detailed, audio tour of the home they came to see.

Now suppose you had that same type of radio station broadcasting from your Curves club 24 hours a day.

Instead of completely missing ladies that came by when you were closed, imagine them sitting in their car listening to you (or your existing members or our professional voice actors) tell them all about the advantages of your club and how to join.

It reminds me of that famous line from Kevin Costner's Field of Dreams - "If you build it, they will come." Except in your case, your customers already HAVE come. When it comes to our radio service and your "missed persons", it's a case of, "If you build it, they will STAY!"

And that doesn't apply just to first-time visitors who stay and become members.

Our Realty Radio Rentals service is also a fantastic motivational tool that can dramatically increase your retention rate among EXISTING members! How? Through testimonials and praise!

We all like to get acknowledgement for our achievements. If we work hard to lose a few pounds or go down a dress size or two…let's face it…we want the world to stand up and notice! We want some attention in return for our hard work!

And what better acknowledgment could there be than to have your praises broadcast on the radio for all to hear?!

The Curves For Women® shirts, books, and posters that franchise headquarters provides are great, but how many of YOUR members are actually featured in them?

With the Realty Radio Rentals system, YOU get to write and record each broadcast, so you can talk about how Yolanda has lost 31 pounds since January. Or congratulate Patty on her 7lb 8oz baby girl - and how she's already jumped right back into her exercise program!

THAT's what motivates people. THAT's what builds a "community" within your club and keeps members signing up for years to come. And let's not forget that your members want to tell their OWN stories, too.

The hands-on, personal touch of your Curves club - what I like to call "front porch customer service" - is your greatest asset. It's what your existing members love about you and your club.

What happens when ladies - that is, prospective members - stop by to check out your club?

Don't the other ladies - your current members - start to tell the visitors how great you are…how fun the club is…and probably a little bit about how they've lost an inch here or a couple of pounds there?

Is there anything more effective than that kind of customer testimonial and word-of-mouth marketing? Of course not!

And now you can capture that same excitement and broadcast it on YOUR onsite radio station 24 hours a day, 365 days a year!

Your members will jump at the chance to record a "testimonial" for your radio station to tell their personal success stories to other ladies.

It's a great motivator for them and it is without question the most effective marketing tool for you.

"If you build it, they will stay."

It's a powerful concept. And Realty Radio Rentals is a powerful tool.

Now, let's discuss how it works in detail.

How It Works

As a subscriber to our service, you will have your own radio station, with your own AM radio frequency.

The broadcast can be heard within a radius of about 300 - 600 feet of your club. (For the various prices and options, click here.)

We will provide you with a sign that you post in front of your club for all to see. It will indicate your frequency and encourage them to tune in on their car stereo or other device for club info, special promotions, and more.

By the way, the radio transmitters are low-to-no maintenance. Once turned on and tuned for your location (we'll show you how to find an open frequency), the units need no other attention.

Now what about the fun part - recording your ads, naming your station & more?!

The maximum length of your repeating broadcast loop is 5 minutes. (That's about the same length as Jay Leno's opening monologue each night, so it's more than enough time to get your message across - and maybe a little stand up comedy too!)

You can write and record your own ad, using testimonials from your current members if you like. (We will walk you through the easy-to-follow recording process.) OR, if you prefer, you can choose one of our scripts specially developed for Curves For Women® franchises and customized for your individual club. Of course, you can always re-record or further tailor our scripts to fit your particular needs.

And, since it's YOUR station, why not name it and give yourself a DJ name?

Make it as fun, funky, and functional as you want!

RADIO + WORD-OF-MOUTH = BeneFITness

As you've seen, we have developed this system specifically for you and your fellow Curves For Women® owners. Tailored to meet the unique needs of your Curves club business, Realty Radio Rentals empowers you to do 3 things and to do them very well:

It's cost-effective radio advertising combined with powerful word-of-mouth marketing!

And you can take advantage of all of these benefits for a mere fraction of the cost of other types of advertising!

Take print advertising, for example.

Even just a 1/5 page, black and white ad (not even color!) in the LA Times Magazine will cost you $14,400! And television advertising, even on local cable, is not a viable option for most of us. According to a local Time-Warner ad executive, to do an effective TV campaign in, say, just a part of Orange County, California, you would need to spend at least $12,000 - $20,000 each month - and that's just for air time…it doesn't even include the cost of producing the commercial!

But with our service, you can run an ad on your own mini radio station year-round for about $1 a day, plus a modest, one-time start-up fee.

But, money, they say, isn't everything. And that's certainly true when it comes to marketing.

Perhaps the best thing about OUR radio marketing is that it is extremely TARGETED.

You know FOR SURE that you are reaching your most desired audience - both the ladies who have taken the time to visit your club, and your current members!

With print ads, and certainly with TV, you really have no idea if anyone has actually seen you're ad…or if they are interested in it if they have.

Not so with Realty Radio Rentals!

With our service, you know that virtually every single person who tunes in to your station is definitely interested in your club. It's the ultimate in targeted marketing.

One final note on the benefits of Realty Radio Rentals and how it powerfully combines radio and word-of-mouth marketing.

Let's face it, we ladies like to talk...

We love to tell friends (and anyone in the general vicinity, according to my husband!) about secrets we've discovered and bargains we've found.

Realty Radio Rentals ties into this very effectively.

I mean, if you were featured on a radio commercial, wouldn't you tell your friends to stop by and tune in?

It's just that kind of word-of-mouth marketing that can snowball into a steady stream of new members for your club.

Owning your own mini radio station is fun, effective, and backed by our 30 Day 100% Money-Back Guarantee. Below, you'll find everything you need to know to get started right away - completely Risk-Free!

Media Mogul For About $1 A Day - GUARANTEED!

Sounds too good to be true, but it's not!

You can actually own your own mini radio station, running YOUR ad around the clock, every day of the year, for about $1 a day, plus a modest set-up fee.

While we require a minimum 12-month subscription, you can actually try out the system 100% risk-free. That's because each subscription automatically comes with a 30-Day Money-Back Guarantee. If within just one month you are not absolutely thrilled with your results, we will give you a complete refund (excluding shipping). No questions asked.

OK. That said, let's take a look at what you get…

So what's the cost of the onsite radio package that has everything you need to rule the airwaves and start converting those previously "missed persons" into paid members?!

As you discover the positive impact that becoming a "Dollar A Day Media Mogul" can have on your business, remember that this program was developed EXCLUSIVELY for Curves For Women® owners.

No other marketing system delivers this level of focus, expertise, and commitment to your business.

And Realty Radio Rentals is GUARANTEED to dynamically improve both your new member acquisitions AND your existing member retention rates.

GET STARTED TODAY - RISK-FREE!

To sign up today - 100% Risk-Free - just call (310.491.3484) or e-mail us .

You can try the Realty Radio Rental system completely risk-free for 30 days.

We guarantee more than your "satisfaction". We guarantee your "excitement"!

If you are not absolutely thrilled with your results after just 30 days, I will personally authorize a full refund for you (excluding shipping).

That's a 100%, no-questions-asked, take-it-to-the-bank guarantee.

I hope to hear you on the radio soon!

Michelle Dumay
Founder & President
Realty Radio Rentals, LLC

P.S. Are you ready for the national marketing blitz that the Curves for Women® headquarters is launching? Find Out More Here