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"Matt
is peerless in his ability to understand essential marketing messages,
translate them into effective copy and mold them into a variety
of communication tools and structures. Every project he has worked
on has been on time, on budget and has outperformed its success
metrics."
-
Sean Atkins, Warner Bros./Disney Executive
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Choosing a copywriter is a crucial decision.
Below
are 8 reasons why I may be the right fit for you.
If you
have any questions or special requests, I'm always just a phone
call or e-mail away. Let's
talk!
Proven
Results
When it comes to copywriting and marketing, what matters is results.
Below are examples of the kind I have helped generate:
- Sales
Targets Exceeded by 25%
- I
conceived and wrote all marketing materials (website, print and
online ads, press releases, and sales brochure) for the company's
first animation DVD. Within one month of release, sales exceeded
targets by over 25%.
- Circulation
Grows from 10,000 to 80,000
- As
Editor-in-Chief, copywriter, and affiliate marketing manager for
an entertainment magazine, I helped spur an eight-fold increase
in circulation in less than one year.
- Online
Traffic Grows 800%
- I
conceived and wrote an online contest and related press release
that created a 800% increase in website traffic over a two-week
period. The contest also generated a 25-fold increase in
new members signing up daily.
Multi-platform
Experience
I
have done concept, copywriting and design work across a wide range of
platforms, including:
- Print
(advertising, brochures, catalogs, newsletters, posters, postcards,
packaging, etc.)
- Online
(website content, banner advertising, direct marketing e-mail, newsletters,
etc.)
- Video
(promotional videos, trailers, etc.)
- Trade
Show Booths (physical booth and all supporting materials)
Whether
you need marketing materials across a range of media or just one, I can
create concepts and copy that take full advantage of each individual platform.
For multi-platform projects, I can ensure that you get maximum synergy
among the various media.
Flexible and
Diverse Copywriting
I
have written for companies in a wide range of industries, including entertainment,
education, factory automation, real estate, software, online gaming, digital media, automobiles,
venture capital and more.
I have conceived and written all forms of business-to-business
and business-to-consumer marketing materials, including online
and print advertising, website content, newsletters, direct marketng e-mails,
brochures, catalogs, business proposals, and more.
Whatever your needs, whatever your industry, I can help you get the results
you need.
Marketing
Expertise
Having
run a successful marketing department, I know what it takes to develop
and implement an effective marketing strategy. My combination of marketing
know-how and copywriting expertise, ensures that you will get targeted,
effective, and strategic marketing copy.
Design
& Art Direction Experience
A
copywriter must understand creative design techniques in order to efficiently
create marketing copy. I have extensive design and art direction experience
across a range of media, from advertising and brochures to websites and
promotional videos. By writing with design in mind, I help ensure that
projects get done faster and with minimal revisions.
Research
Skills
As
an editor and reporter trained to research a topic and persuasively articulate
the key points, I can quickly get up to speed on your business and present
your message in a way that will generate results.
Hassle-Free
Outsourcing
I've
sat in your chair and understand the problems you can experience in working
with outside copywriters.
When
you hire a freelance writer, you want results, not hassles.
You
also want a partner, someone who is as committed to your success as you
are.
That's
me.
My
business depends on your satisfaction. The commitment I give to every
project I accept proves that I understand that.
Guaranteed
Satisfaction
You
should ALWAYS get what you pay for.
I
NEVER charge for revisions to the agreed-to deliverables.
I
understand corporate dynamics (i.e., politics). I know that your boss
(and you!) may request changes at the last minute.
I'm
here to make YOU look good.
The
job is not finished until you are satisfied.
References
Available: To find out more about how I can help you, I encourage
you to contact my clients to see how I have helped them. Please e-mail
me for contact information.
©2001
- 2008 Matthew Galgani. All Rights Reserved. All logos and copyrighted materials
are the property of their respective owners.
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